Turn digital out-of-home into a dynamic, data-centric channel. The Flow City AI Agent plans, buys and optimises DOOH campaigns across a global network of connected screens, from a single conversation.
Instant media planning
Replace days of back-and-forth and static spreadsheets with one query. The agent returns a client-ready proposal with live inventory maps, daypart schedules, budget breakdowns and eCPM pricing.
Platform capabilities
30-second prompt-to-proposal execution with live inventory heatmaps, daypart schedules and eCPM pricing.
Replace days of back-and-forth communication and static spreadsheets with an instant, client-ready proposal.
3–5 metre spatial precision using venue taxonomy, footfall and demographic models, and high-affinity point-of-interest mapping.
Reach your exact target demographic at high-intent locations: transit hubs, retail zones and key venues.
An algorithmic buying engine that balances floor prices, real-time bidding (RTB) and custom share of voice.
Maximum screen visibility and dynamic floor-price optimisation, so campaigns hit peak impact without overspending.
Pre-flight checks of artwork against regulatory rules (HFSS/HFHS, TfL guidelines) and site rules such as motion or QR code restrictions.
Cut the risk of campaign rejection: artwork compliance is checked programmatically before booking.
Dynamic scheduling and budget allocation triggered by real-time events, weather shifts, local traffic spikes or cross-channel CAC fluctuations.
Treat outdoor like performance media: scale spend when temperatures rise, crowds gather or CAC spikes elsewhere.
Real-time, conversational updates on impressions, plays, spend and footfall uplift, at campaign, venue and screen level.
Full transparency, from screen-level delivery down to foot traffic conversion.
How it works
Tell the agent what you're advertising, who you want to reach, where, and your budget, in plain language.
It maps your audience to high-affinity venues and returns screens, schedule, budget split and eCPM pricing you can edit.
Artwork is checked for compliance, buying balances SOV and floor price, and you track delivery screen by screen.
Built for
Plan multi-market DOOH in minutes and keep impressions, plays, spend and footfall uplift in one view.
Buy premium screens like performance media, with spend that reacts to weather, events and CAC.
Turn a client brief into a proposal with maps, budgets and pricing, without a trading desk.
Works where your team works
The Flow City AI Agent is built on the open Agent2Agent (A2A) protocol and available on Google Cloud Marketplace. Add it to Gemini Enterprise as a subagent and plan DOOH campaigns right from your team's chat, or connect any A2A-compatible agent.
Tell it what you're advertising and get your first DOOH plan in seconds.
